NEW VENTURE CREATION
The main aim of the course is to provide participant with a step-by-step introduction to setting up a real business venture and familiarize them with the nature of entrepreneurship.
addressed to Kozminski University students. The courses were developed based on own research and analysis conducted by the research and teaching staff of Kozminski University. Courses will be held like a workshops and some modules will be carried out by practitioners. The course will use an innovative teaching approach based on learning by experience, such as a critical case study, marketing innovations hermeneutical methods and field projects, simulation games, group work, film footage, allowing to develop creativity, cooperation, etc.
Through case studies and workshops, participants will learn about different stages of creation and development of start-ups, such as exploration, evaluation and exploitation of business opportunities, obtaining financial support, customer acquisition and internationalization of the company. Students also become familiar with the specifics of e-business.
In addition, participants will gain an excellent understanding of the challenges associated with taking over the family business - a watershed event in the life cycle of each company of this type and learn how to successfully manage a form of family.
COURSE program has been prepared not only for students who want to start their own business or for the family business to prosper, but also to provide students with knowledge of entrepreneurial skills highly valued in international corporations that are looking for people who are well prepared to use the possibilities offered by the surrounding reality. Implementation of the courses will promote creativity and attitudes, which are used in entrepreneurial initiatives, regardless of whether the students set up their own company or opt for employment in the company of another person. Secondly, education in this area will help students to develop a set of technical and business skills that are essential to success in business.Individual courses will be run in accordance with the students' needs, in accordance with the Rules of Recruitment.